Primex, the family-owned brand, has been a part of the Australasian agricultural field says calendar since 1985.
Primex, the family-owned brand, has been a part of the Australasian agricultural field days calendar since 1985. Always at Casino, in coastal northern NSW, Primex has evolved from a localized event with around 40 companies and a few thousand visitors, to one of the country’s leading primary industries expos. It now boasts in excess of 300 exhibitors, 1000 different companies and more than 25,000 visitors across its three days.
For those who know Primex, you would already realise that this is an iconic agricultural and commercial exhibition which brings the best of what works with some exciting innovations.
For those who are new to Primex – ‘Primex’ means inquiry and sales. It’s as simple as that.
Reinforcing that mantra is our investment in the Primex Planner Program, which is designed to offer the best support and assistance to our exhibitors and visitors. Exhibitors get to operate and upgrade to the level they wish to generate inquiry and sales prior to, during and following the field day – it’s more than just a three-day event.
Visitors and specifically buyers have the opportunity to plan, investigate and consider all exhibitor products prior to the event and attend Primex ‘Buyer Ready’ knowing they can ‘touch and feel’ the product and talk to someone who knows the product. We have reduced site fees considerably as an investment in our exhibitors, offering affordable options and the ability for exhibitors to invest more in their representation and participation to further expand the opportunity to generate sales.
For the 2018 event, with long-time sponsor Norco locked in as naming rights sponsor, we are aiming to attract over 350 exhibitors, more than 1000 companies represented and an anticipated 25,000 visitors through the gates across the three days. The event will target northern NSW (including Port Macquarie, Coffs Harbour, New England, North Coast and Northern Rivers), SE Qld (Gold Coast, Scenic Rim, Warwick and Stanthorpe).
Norco Primex has a simple motto that it has lived and grown by over 33 years – your success is our success.