‘During the (2019 PRIMEX) show, we had good enquiry on all makes and models but it was more the awareness of the vehicle range we sell that was most effective.
With the enquiry we obtained from the show, we sold in excess of 15 vehicles over the coming two months. We will be attending the PRIMEX 2020 show with hopefully all our franchises and I would advise anyone who is starting out in business or in an established for many years, to have some sort of brand awareness at the show.’
Allan Potter
Lismore General Manager, Frizelle Sunshine Automotive
‘We are grateful to PRIMEX Field Days for awarding Flow with the PRIMEX Innovation Scholarship. The scholarship provided us the opportunity to explore new approaches such as on-site sales and new markets that we might not have otherwise accessed.
The event raised our profile amongst the farming and rural community and this flowed through to sales. We were thrilled to be allocated a prime location at Field Days as ‘featured exhibitor’. This attracted a great crowd and enabled us to display our product in a way that engaged the audience. Being featured in the PRIMEX – Northern Star supplement in the lead-in to the event, also gave us exposure to markets beyond PRIMEX. We trialled on-site sales, to great success.’
Emily Grace, PhD
Research Manager, Flow
‘Komatsu Australia see PRIMEX as a great venue to show case the new models and technological advancements available every year, also to show community support and commitment to the Northern Rivers area.
PRIMEX offers a unique opportunity for us to have the inclusion of live excavator displays and this year was a definite crowd pleaser.’
Owen Paisley
Northern Rivers Sales Account Manager, Komatsu Australia
